The spa closes at six. The buying starts at nine — in your DMs, while your dinner goes cold.

It answers with your menu, in your voice, in seconds — the per-unit price you set for wrinkle relaxers, your syringe pricing, your consult policy — and offers the next opening while she’s still holding her phone. What it never does is play provider: “how many units do I need,” “am I a candidate,” anything touching dosage or healing gets one answer — “that’s a question for your provider at your consult, and I can book that consult right now.” You approve every price and every phrase before the desk ever sends them.

Both — DMs, calls, texts, and web forms, one desk across all of them. For a med spa the inbox is the point: she saves your posts for weeks and then asks her real question in a DM, usually at night. The desk sits in that inbox around the clock, answers at 6 AM and 11:48 PM alike, keeps the whole thread in your tone, and walks it to a consult on your real calendar — so the answer never again depends on whose hands happened to be free when the message landed.

The card protects the fee; the desk protects the hour. It carries your card-on-file and cancellation policy in every booking conversation, so the policy is agreed to up front instead of discovered in fine print. It confirms and reminds ahead of every visit. And when someone cancels anyway, it starts texting your waitlist that minute, working to resell the slot instead of mourning it. Practices that paired a clear 48-hour policy with real reminders cut no-shows about 15% and lifted revenue about 10% (Pabau, 2025) — the desk is what keeps that policy alive at nine at night.

It’s the alternative that doesn’t teach your city to wait for a coupon. Deal platforms fill a slow week with clients who mostly never return at menu price — fewer than one in five do (Kōvly, citing AmSpa figures). The desk fills the same week from lists you already own: the waitlist, the clients three weeks overdue for their next visit, the lapsed names from last spring — a quiet “a Thursday opened up” text at full price, reminders that keep the cadence, membership follow-through. The calendar fills without your prices apologizing for themselves.

What they’ll be able to tell is that somebody answered — at 9:40 PM, in seconds, politely, with real prices. The desk introduces itself as your spa’s front desk, uses your service names, your words, and your policies, and handles English and Spanish. And it doesn’t bluff: anything you haven’t approved becomes a clean message to you or a consult with your provider — never an improvised answer sent under your name.

No — it fills it. Your booking link is excellent at the very last step: a client who has already decided taps a time. The desk handles everything before that step — the price questions, the “which one do I even need,” the nerves, the follow-up when she goes quiet — and then books into the openings you set, in the calendar you already run. Your booking stack stays exactly as it is; it just stops depending on you being awake.

Your menu, mostly. You hand over the price list and the house rules — what the desk may quote, your consult and deposit policies, the phrases you love and the ones you never want used. The line where medicine begins is built in before it answers anything: treatment questions route to your provider from the first day. Expect it answering within the week, and texting from your own number follows as soon as the carrier paperwork finishes. After that the upkeep is ours, not yours — every week a person sits with what the desk actually said and sharpens it, a standing appointment it never misses.

$1,497 a month, flat — the after-close desk plus the full marketing side, ad budget passing through at cost, never marked up. The first month is billed today, there’s no setup fee, the agreement is month-to-month, and you can cancel anytime. A year runs $11,976 — about $998 a month, four months free — with a custom site build included. As for later: the rate is the one thing here with no cadence. It never wears off, never needs a touch-up, and never gets re-quoted.